Listen In. Go Deep.
Audiobooks
Audiobooks are immersive, on-demand learning experiences designed to shift your thinking. Each one dives into a single core idea—crafted for clarity, depth, and powerful insight you can revisit anytime.
Join Now
The Caterpillar's Edge
The Caterpillar’s Edge shows why we must embrace a future of flux. It exposes the addictions that chain us to our past and the truths that influence our behaviors. And, it shows just how to seize breakthrough advantages by pushing through all the noise around “Big Data.”
Learn More
"In this age of unpredictability, disruption and change, the need for innovation, and even reinvention, are par for the course. This challenges business leaders to let go of misguided ideas and static strategies and to embrace a new way of thinking."
Lynne M. Doughtie, Chairman and CEO, KPMG
"Unique, refreshing and sometimes jolting. I couldn't stop putting the book down to reflect on a nugget and even started writing parts of our strategy and approach mid chapter."
Peter Fox, Managing Director Data and Revenue Management, Bank of America Merrill Lynch
"Sid offers an original and thoughtful path to managerial success for both established and early-stage companies. I recommend this book unhesitatingly."
Scott Siegler, former President of Columbia Pictures and Venture Capitalist
You Are NOT Them!
Sid Mohasseb’s, You Are Not Them!, approaches entrepreneurship the way a master craftsman would: as an iterative lifestyle rather than a final destination. You’re already an entrepreneur - now learn to become a great one! You Are Not Them is about discovering your authentic entrepreneurial way and evolving always.
Learn More
"A delightful combination of philosophy, poetry, great stories, and effective advice from an expert entrepreneur and investor. Sid Mohasseb surprises you and creates a canvas for you to see yourself as successful and satisfied in your entrepreneurism journey."
Dave Berkus, Super Angel, Chairman-Emeritus, the Tech Coast Angels
"Highly motivating! Sid Mohasseb approaches entrepreneurship the way Socrates might have approached a complex theological question, or Michelangelo the Sistine Chapel - with utter respect and attention to detail. A refreshing perspective on business as both an art form and a way of life."
Shahin Farshchi, Partner, LUX Capital
"The right book at the right time! This book is a work of art for any entrepreneur who is misunderstood or realizes they were put on this planet for a reason, but need the encouragement to go, and as we say at Draper University, 'Fail and Fail again until you Succeed!'
Tim Draper, founder, Draper Fisher Jurvetson